#SocialGathering: Gwyneth Paltrow Waves Goodbye to Eating Octopus; Jeweler Jennifer Fisher Gets Salty

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“They can escape from sea world and shit.”

Can't keep up with what's been going on in the social media world? Fret not. Here, a gathering of what stars, artists and brands have been up to this week on social media.

Paltrow Praises the Almighty Octopus

Gwyneth Paltrow’s full transparency on what foods she is or isn’t eating continues. A peek into Goop’s L.A. office chat on Slack, a team-chat app, appeared on the blog’s Instagram Story, and the actress got candid about her thoughts on consuming octopus.

“Octopus are too smart to be food. They have more Neurons in their brains than we do. I had to stop eating them because I was so freaked out about it. They can escape from sea world and shit by unscrewing drains and going out to sea,” she said.

Paltrow also made headlines this week over the release of Goop’s anal-sex guide.

A post shared by goop (@goop) on

Jennifer Fisher Gets Salty

Jeweler Jennifer Fisher has expanded her brand to encompass accessories for cooking — her other passion. Jennifer Fisher Universal Salt (2 for $20) was created as a breakfast salt, but can be used for any meal. Containing no onion or garlic, the salt is mixed with dill weed, cilantro, red chili pepper, black pepper and lemon zest. The salt came to fruition as a result of high demand from Fisher's social media following.

Feminism: The Brand

From Dior’s Chimamanda Ngozi Adichie-inspired T-shirts ($710) to Forever 21’s Feminist Choker ($4.90), the ideology of gender equality has become a bona fide branding strategy. This week, Julie Houts, a well-liked Instagram artist, started a conversation with her latest cartoon. Houts posted an imagined meeting over proposed feminist merchandise, joining the growing population of social media activists protesting the commercialization of the movement. Her message? Feminism isn’t a philanthropic cause but a political ideology, and political ideologies have certainly spawned fashion trends before (“Che chic” Che Guevara T-shirts, for example, and “A”-for-anarchy punk patches on leather jackets).

A post shared by jooleeloren (@jooleeloren) on

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